
6★ & Ultra-Luxury Cruising
Luxury Cruises
Where World-Class Travel Meets the Open Sea
Step aboard a new standard in sophistication. Luxury cruising blends the indulgence of the world’s finest hotels with the freedom of discovering a new destination each day — all from the comfort of your ultra-luxury cruise ship.
Our close relationships with the world’s leading luxury cruise lines mean your experience is defined by personalised service, elegant suites, and immersive itineraries to some of the most sought-after places on earth. From fine dining and exclusive shore excursions to serene spa treatments and intimate, boutique-style ships, luxury cruises offer a seamless, six-star journey — where every detail is designed around you.
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Experience the height of refinement with our handpicked collection of luxury cruises. Six-star service, world-class dining, and elegant surroundings define every moment on board. With smaller, boutique ships from Regent Seven Seas, Oceania Cruises, Seabourn and Azamara, you’ll enjoy a more personal, immersive journey to the world’s most extraordinary destinations.

Life On Board
Discover what sets luxury cruising apart the moment you step aboard. Boutique ships from Seabourn, Regent, Oceania and Azamara offer an atmosphere of effortless sophistication, where you’ll find spacious all-suite accommodations, plush lounges, and serene spa sanctuaries. Every space is crafted with comfort and elegance in mind. Enjoy sunrise yoga, expert-led enrichment programmes, or simply relax with a glass of champagne while the world drifts by. On board a luxury cruise, your ship isn’t just transport — it’s your private floating resort, designed to help you unwind, recharge, and reconnect with the joy of travel.

Dining & Drinks
Prepare for a culinary journey that rivals the world’s best restaurants. Luxury cruise lines bring gourmet dining to the high seas with menus crafted by Michelin-starred chefs, locally sourced ingredients, and a wide variety of dining venues — from elegant fine dining rooms to relaxed alfresco terraces. Whether you’re enjoying fresh seafood under the stars or indulging in a wine-paired tasting menu, your palate will be thoroughly spoiled. Most luxury cruises include premium wines, champagnes, and spirits as standard, meaning indulgence is never out of reach — it’s simply part of the experience.

Unique Destinations
With fewer passengers and smaller ships, luxury cruises go where others can’t. Discover hidden harbours in the Greek Isles, explore Icelandic fjords without the crowds, or sail straight into the heart of Venice without needing a tender. These ships are designed for immersive travel — getting closer to the culture, the landscapes, and the soul of each destination. Shore excursions are curated for depth and quality, with options ranging from private guided tours to once-in-a-lifetime adventures. Luxury cruising takes you beyond the postcard — to the moments and memories that truly matter.

The Personal Touch
From the moment you step on board, you’ll notice the difference: attentive crew who greet you by name, intuitive service that anticipates your every need, and little touches that make a big impact. With guest-to-staff ratios nearing 1:1, luxury cruising offers a level of care and consideration that’s impossible to match on larger ships. Your preferences are remembered, your favourite cocktail is waiting, and your suite is always immaculate. It’s this focus on personalised service that transforms a great cruise into an unforgettable one — the kind of experience that keeps you coming back, time after time.
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Luxury Cruising FAQs
A luxury cruise offers a six-star experience at sea, combining world-class service, gourmet dining, spacious accommodations, and immersive itineraries. These cruises focus on quality over quantity — fewer guests, more attentive staff, and an emphasis on comfort, exclusivity, and personalised experiences.
Many luxury cruises are all-inclusive, covering fine dining, premium drinks, gratuities, and often shore excursions and Wi-Fi. Regent is fully all-inclusive, while Seabourn and Azamara include many extras. Oceania offers a more premium experience with the option to customise what’s included.
Luxury cruises typically favour elegant resort wear or smart casual dress codes. While formalwear is welcome, most lines have moved away from rigid dress codes. Expect relaxed refinement — think tailored trousers, summer dresses, or a jacket at dinner, depending on the venue and cruise line.
Prices vary depending on the cruise line, itinerary, and suite category. A luxury cruise can start around £2,000–£3,000 per person for a week, with ultra-luxury or world cruises commanding significantly higher prices. All-inclusive fares often deliver excellent value when factoring in what's included.
A six-star cruise often includes spacious suite accommodation, all meals, fine wines and spirits, gratuities, 24-hour room service, enrichment programmes, and sometimes shore excursions, flights, and Wi-Fi. Each cruise line varies slightly, so it’s worth checking what’s included in your fare.
Luxury cruises offer a more intimate, personalised, and upscale experience. Smaller ships allow access to exclusive ports, while the guest-to-crew ratio ensures attentive service. You’ll find gourmet dining, refined décor, fewer crowds, and a focus on relaxation and cultural enrichment over big-ship buzz.
Luxury cruises sail to some of the world’s most breathtaking and exclusive destinations. Explore the Greek Isles, Norwegian fjords, or the French Riviera in style, or head further afield to Asia, the South Pacific, or South America for a more adventurous voyage. Many itineraries feature lesser-known ports, overnight stays, and immersive cultural excursions — perfect for travellers seeking unique experiences beyond the usual tourist trail.
Absolutely. One of the biggest advantages of a luxury cruise is access to unique and lesser-visited destinations that mainstream cruise lines often can’t reach. Smaller, boutique ships are able to dock in exclusive ports, hidden harbours, and remote islands that larger ships simply can't navigate — no tender boats required. That means you could be sipping wine in a quiet Croatian village one day and exploring ancient temples in Southeast Asia the next, all without the crowds. Luxury cruise lines also offer more immersive itineraries, with overnight stays and extended port time, giving you deeper, more meaningful experiences in each destination.
For many travellers, yes. Luxury cruises provide exceptional value when you consider what's included — premium dining, drinks, service, and access to rare destinations. If you value comfort, cuisine, and curated experiences, a luxury cruise can be a truly unforgettable investment in travel.
For first-timers, Azamara and Oceania offer a great balance of luxury and approachability. Regent is ideal if you want a fully all-inclusive experience from the outset. Seabourn suits those who enjoy yacht-style intimacy and high-end service. It depends on your travel style and what matters most.