The First-Timer’s Guide to Cunard Cruises
Planning your first Cunard cruise? Discover the Cunard cruise dress code, what to wear on Gala Evenings, what to pack and what to expect on board.
Few cruise lines have an identity quite as distinctive as Cunard. With more than 180 years of history, its ships have long been associated with the golden age of ocean travel, and many of those traditions remain part of the experience today. Yet a modern Cunard cruise is perhaps more relaxed than its reputation might suggest.
If you are considering Cunard for the first time, you may have questions about what to wear, how formal evenings really are and what to expect once on board. Here is what you need to know before your first voyage.
What Is a Cunard Cruise Really Like?
Cunard combines many of the features you would expect from a contemporary premium cruise with traditions that set it apart. Afternoon Tea, ballroom dancing, insightful guest speakers and Gala Evenings all remain part of life on board, while days at sea can be as relaxed as you choose.
There are currently four Cunard ships: Queen Mary 2, Queen Victoria, Queen Elizabeth and Queen Anne. While each has its own character, familiar Cunard experiences run throughout the fleet, including the Queens Room ballroom, Commodore Club, Golden Lion pub and Cunard Insights enrichment programme.
Queen Mary 2 is particularly distinctive as the world’s only ocean liner, designed for ocean crossings and best known for her Transatlantic cruises between Southampton and New York.
So, is Cunard a good cruise line for first-time guests? If you enjoy attentive service, traditional touches, plenty to do on sea days and the occasional opportunity to dress up, there is a great deal to recommend it. The important thing is not to mistake its sense of occasion for constant formality.
Understanding the Cunard Cruise Dress Code
The Cunard cruise dress code is probably responsible for more pre-cruise questions than almost anything else, but the rules are relatively simple.
During the day, there is no formal dress code. After 6pm, the atmosphere changes, with most evenings falling into one of two categories: Smart Attire or Gala Evenings.


What Do You Wear During the Day?
Daytime on Cunard is casual. Shorts, jeans, T-shirts, trousers, cardigans and other comfortable clothes are all suitable, so you do not need to dress smartly simply to walk around the ship.
Swimwear is fine around the pool and on the open decks but should not be worn in indoor dining areas. If you are heading ashore, dress for the destination and whatever you have planned, whether that means comfortable walking shoes for exploring a city or warmer layers for a day in the Norwegian Fjords.
The best approach is to pack versatile pieces you can layer and mix and match, especially on itineraries where the weather can change quickly.
What Is Smart Attire on Cunard?
Most evenings on a Cunard cruise are Smart Attire evenings. From 6pm, this dress code applies across most bars, restaurants and entertainment venues.
For men, a collared shirt with smart trousers is appropriate. A jacket is encouraged but optional, so you don’t need to pack a suit for every evening.
For women, Cunard suggests options such as a cocktail dress, skirt or tailored trousers paired with an elegant top. The overall idea is polished eveningwear rather than black tie.
Jeans, shorts and casual sportswear are not considered suitable in the venues where the evening dress code applies.
What Happens on a Cunard Gala Evening?
Gala Evenings are when Cunard’s heritage really comes to the fore. These are special evenings when guests are invited to dress more formally, and many of the ship’s restaurants, bars and entertainment spaces take on an added sense of occasion.
For men, the traditional choice is a tuxedo or dinner jacket, although a dark suit worn with a tie or bow tie is also appropriate. Women might choose a floor-length gown, cocktail dress or smart trouser suit.
Does that mean you need to buy a tuxedo before your first Cunard cruise? No. A dark suit meets Cunard’s guidance, and the emphasis is increasingly on guests wearing something they feel comfortable and confident in.
Gala Evenings often have themes, too. Black and White is perhaps the best known, while other themes include Red and Gold, Roaring 20s and Masquerade. Participation can be as subtle or elaborate as you like. A bow tie, pocket square, jewellery or other accessory can be enough to acknowledge the theme without buying an entirely new outfit.
You can check the Gala Evenings scheduled for your voyage and their themes in My Cunard before you travel.


Do You Have to Dress Up Every Evening on Cunard?
No. If formal dress isn’t for you, Cunard offers alternative dining and lounge options where the evening dress code doesn’t apply.
However, if you choose to spend the evening in the main restaurants, most bars or entertainment venues, you should follow the stated dress code. The easiest way to think about it is that dressing up is not compulsory everywhere, but it is an established part of the experience in many of the ship’s principal venues.
This gives you a choice. You can embrace a Gala Evening completely, enjoy Smart Attire on other nights or opt for one of the more relaxed areas when you would rather keep things casual.
How Strict Is the Cunard Dress Code?
Cunard clearly defines the dress standards that apply after 6pm in its main restaurants, bars, and entertainment venues, so it is best to pack assuming you will be expected to follow them when using those spaces.
That does not mean you need an extensive formal wardrobe. A relatively small selection of clothes can cover most situations, particularly if you choose pieces that work across several evenings.
Children are welcome to join in with the sense of occasion too on family cruises, although Cunard takes a more relaxed approach to younger guests. Smart clothes that are comfortable and appropriate for the evening are a sensible choice.
What Should You Pack for a Cunard Cruise?
Alongside clothes suited to your destination, a few carefully chosen evening pieces should see you through most Cunard cruises.
For men, consider packing several collared shirts, smart trousers, smart shoes and a jacket, plus a dark suit or tuxedo if your itinerary includes a Gala Evening.
For women, dresses, tailored trousers, skirts and smarter tops can be mixed and matched for Smart Attire evenings, with a cocktail dress, gown or trouser suit for Gala nights.
Comfortable footwear is just as important. You may spend much of the day walking around the ship or exploring ashore, so save your smartest shoes for the evening. A light jacket, cardigan or wrap can also be useful when moving between indoor and outdoor spaces.
Most importantly, check My Cunard before closing your suitcase. Knowing how many Gala Evenings are scheduled and whether they have a theme helps you pack for your cruise holiday instead of bringing clothes you may never wear.


Is Cunard Right for You?
A first Cunard cruise doesn’t mean becoming an expert in maritime etiquette. During the day, life on board is relaxed, and in the evening the dress code is easy to navigate once you understand the difference between Smart Attire and Gala Evenings.
What distinguishes Cunard is that the opportunity to dress for dinner, dance in the Queens Room or attend a Gala Evening still feels like an integral part of travelling by sea. For those who enjoy that sense of occasion alongside the comforts of a modern cruise, it can be precisely what makes a Cunard voyage memorable.
Discover Cunard with Odysia
Thinking about experiencing Cunard for yourself? Explore the latest Cunard cruises with Odysia and discover voyages aboard Queen Mary 2, Queen Anne, Queen Victoria and Queen Elizabeth.
